Crayon appoints Warren Nolan as head of distribution strategy

Warren Nolan (Rhipe)

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Following Crayon’s acquisition of Rhipe for A$408 million, Warren Nolan has been appointed to lead the strategic partnering business in the region as senior vice president of channel strategy.

Nolan, who is a RNA Hall of Fame inductee, spent 17 years with the distributor through various leadership roles.

“Bringing together two partner organizations first allows us to offer unparalleled technical, transformational and business development support,” said Nolan. “This allows us to be the best option for all cloud service providers.”

Additionally, Florent Bellahsene will take on the role of new Senior Vice President of Sales and Services after beginning his Crayon journey in 2013 after spending nearly 10 years at Microsoft. This follows the appointment of Rhonda Robati to lead the combined organization in the Asia-Pacific (APAC) region.

“We have a partner-first commitment,” Robati said. “To maintain this position and support our partners, we are bringing our teams together and are delighted to have Warren Nolan leading the strategic partnering activity in the region.”

Crayon CEO Melissa Mulholland said it is leveraging the expertise that exists in both organizations to drive innovation and provide a broader global capability of products, solutions and services to its ecosystem.

“By harnessing the incredible talent we have at Crayon and Rhipe, we collectively achieve positive results for our partners and end customers,” Mulholland said.

Crayon, which claims to be the third-largest Microsoft SPLA aggregator and indirect cloud solution provider (CSP), acquired Rhipe in November as part of its global expansion strategy.

Crayon’s partner footprint has since grown to over 7,000 partners.



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Tanya J. Hill