Marketing 360® multi-channel strategy boosts sales for e-commerce businesses

FORT COLLINS, Colo., December 15, 2021 /PRNewswire/ — With the plethora of online stores available to consumers, it’s extremely important to deploy a well-rounded marketing strategy to maximize brand awareness and sales. This is exactly what the Marketing 360® multi-channel strategy does.

In this case study, the Marketing 360 multi-channel marketing strategy helped an e-commerce company generate record sales. With the help of its Marketing 360 team, this online store saw just how much impact a multi-channel marketing strategy could have in increasing sales.

By optimizing their product pages for both organic and paid opportunities, they were able to generate 8.7 million impressions, 103,000 clicks, and nearly 5,000 conversions in the last six months alone.

The strategy? With the help of their Marketing Success Manager and Content Marketing Specialist, they used the Marketing 360 multi-channel marketing strategy to drive organic traffic to their website. They optimized their products with informative and well-written descriptions containing keywords that gave them huge organic opportunities. They have also optimized their product images to ensure a great user experience. From there, they worked to build trust by getting product reviews and ratings, and then displaying those ratings on every product page.

Once their product pages were well optimized, they used the Marketing 360 multi-channel marketing strategy and used a combination of paid ads across all channels, while continuing to update their website with ongoing content to increase rankings. organic.

With numerous integrated tools and apps, plus the support of a fully integrated marketing team, the Marketing 360 multi-channel marketing strategy makes it easy for small businesses to manage their business and marketing, all from a single place while saving time, money and tons. manual labor. Learn more about Marketing 360 at https://www.marketing360.com/.

About Marketing 360
Marketing 360 is a technology company that provides business management and marketing software and services to SMEs and franchisees. For more than a decade, the Marketing 360 multi-channel marketing strategy and platform has provided SMBs with everything they need to manage and grow their business from a single platform, including the ability to create a professional website, accept and manage payments, manage leads and clients, book appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run multi-channel digital advertising campaigns, etc. Marketing 360 was founded in 2009 with a mission to enrich communities by helping small businesses grow, and is headquartered in Fort Collins, Coloradowith offices at Austin, TX. Learn more about Marketing 360 at https://www.marketing360.com/.

Media Contact:
Farra Lanzer
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Tanya J. Hill